Fresh Veg, Deliciously Affordable

• Australians eat just 1.8 serves of vegetables a day - well short of the recommended 5. But adding more veg is easier (and cheaper) than you think!

• Fresh veg is great value, with the average serve costing just 70 cents. Carrots? As cheap as chips. Corn? A sweet summer treat.

• Every veg counts – so simply toss broccoli into rice, slice carrots into lunchboxes, or throw corn on the BBQ.

It’s good for your health, good for Aussie growers, and great for the economy.

Take the challenge to boost your health this summer. Let’s make every veg count.